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Digital Marketing Strategies of a Luxury Brand
 
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Watch part 1 here - http://www.youtube.com/watch?v=U83j2km26vE http://www.digitalmarket.asia Starwood Hotels & Resorts' Regional Digital Director Janice Chan takes the first shot in the "points and perks war" before changing tactics to tackle review sites and agency ecosystems.
Views: 27088 DigitalMarketAsia
What is Marketing & Brand Strategy ? : Digital Marketing Trends
 
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What is branding? As creators, we want to think it’s about us, our brilliant talent, our skills we’ve perfected over the years — all these magical things: color, space, shape, tension, harmony, typography, beauty, simplicity. Then why do certain brands become great brands? Brands that: • connect, • resonate • and spread like wildfire... Social Media Branding Strategies Every Business Should Follow 71 percent of brands plan to invest more heavily in social media in the coming year to reach new followers and build brand reputation. Build your own brand using these strategies 1. Choose The Right Networks It’s very tempting to jump on all social media platform but every social media channel is not the right one for you. Your job is to find the channel that align with your brand’s image. If you are a B2B business then channel like Tumblr is not for you. Tumblr’s primary demographic is teens and people in their early twenties. A better option would be LinkedIn since it’s a B2B network that attracts business owners. 2. Don’t Overlook Visual Branding If each of your profiles looks like they’re owned by a different company, it creates a disconnect for your users. You want your branding to be consistent across all channels. This will help people immediately recognize your company Choose a color palette Use the same logo/avatar Filter carefully Create templates 3. Provide valuable and shareable content Every single piece of content you share should support your brand image. Figure out which content is most likely to gain visibility on your social networks. Don’t be afraid to use visual content. Articles with images receive 94 percent more views. 4. Connect With Influencers A good way to achieve faster results and amplify your social media branding efforts is to build relationships with influencers. Influencer marketing allows you to piggyback off the audience that established people in your industry have already built tag : - branding strategies marketing, digital marketing strategy branding and marketing strategy marketing communication strategy premium brand marketing strategy brand development strategy brand building strategy corporate branding strategy branding a product branding your business branding strategies in marketing How to Develop Your Brand Strategy 5 Effective Brand Building Strategies to Attract Customers business - The Basics of Branding Digital Marketing Strategy
Views: 3021 Weekly Marketing Tips
5 steps to Digital Branding - CardoneZone
 
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Grant Cardone shares key tips to help businesses establish a presence on-line via, blogs, videos, podcasts and more. Grant begins the show sharing the following facts about digital media according to eMarketer: • Average time spent with digital media per day will surpass TV viewing time for the first time this year, according to eMarketer’s latest estimate of media consumption among US adults. • The average adult will spend over 5 hours per day online, on nonvoice mobile activities or with other digital media this year, compared to 4 hours and 31 minutes watching television. • Daily TV time will actually be down slightly this year, while digital media consumption will be up 15.8%. • The most significant growth area is on mobile. • Multitasking helps to contribute to the increase in the overall time people spend with media each day, 11 hours and 49 minutes in Grant then explains that if you are a company advertising trying to gain attention you have to analyze what people are watching, where are they watching and how do you reach them. Where do you spend your money and when you do what do you spend it on. He offers the steps and thinking that he uses to best utilize digital media. Grant’s Digital Mix: 1) Write an article or blog on a chosen topic related to your industry. 2) Create a video discussing that topic for YouTube or Vimeo. 3) Host a Podcast or Radio/Web Stream discussing the topic. 4) Create a custom content e-mail and blast it to your network. 5) Repurpose & Repeat Everything we do here is to be multi-purposed Rules of the Game 1) Attention is the name of the game. 2) Obscurity cost money. 3) Be everywhere! 4) Drive interest and respond! GrantCardone.com http://www.grantcardone.com
Views: 18485 Grant Cardone
MARKETING IN 2018 | BRAND MINDS KEYNOTE | SINGAPORE 2017 | DAILYVEE 337
 
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Marketing in 2017 and 2018 is going to be about finding underpriced attention, which is the way things have always been. People are focusing way too much on banner ads, T.V, print, etc. when in actuality, it's just not practical to be allocating your marketing budget there... I genuinely think there is an enormous amount of value in this keynote that I gave in Singapore for Brand Minds - I hope you guys are actually listening in and taking action. Thank you for watching this video. I hope that you keep up with the daily videos I post on the channel, subscribe, and share your learnings with those that need to hear it. Your comments are my oxygen, so please take a second and say ‘Hey’ ;). — Follow my entrepreneurial journey here: https://www.youtube.com/playlist?list=PLfA33-E9P7FA-A72QKBw3noWuQbaVXqSD — ► Subscribe to my channel here: http://www.youtube.com/subscription_center?add_user=GaryVaynerchuk ►Check out my second channel here: http://www.youtube.com/GaryVaynerchuk — Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations. Gary is also a prolific public speaker, venture capitalist, 4-time New York Times Bestselling Author, and has been named to both Crain’s and Fortune’s 40 Under 40 lists. Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age. Make sure to stay tuned for Gary’s latest project Planet of the Apps, Apple’s very first video series, where Gary is a judge alongside Will.I.Am, Jessica Alba, and Gwyneth Paltrow. — Check out my Alexa skill!: http://garyvee.com/garyvee365 — Follow Me Online Here: 2nd YouTube: http://youtube.com/garyvaynerchuk Instagram: http://instagram.com/garyvee Facebook: http://facebook.com/gary Snapchat: http://snapchat.com/add/garyvee Website: http://garyvaynerchuk.com Soundcloud: http://soundcloud.com/garyvee/ Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee Planet of the Apps: http://planetoftheapps.com Podcast: http://garyvaynerchuk.com/podcast Wine Library: http://winelibrary.com Official Merchandise: http://garyveeshop.com Subscribe to my VIP Newsletter for exclusive content and weekly giveaways here: http://garyvee.com/GARYVIP
Views: 180483 GaryVee
Creative Branding I Online Digital Marketing Agency Video
 
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Explainer videos are a great tool to explain your services, products or ideas. They are short, concise, compact and to the point. A well made explainer video will engage its audience and potentially help them take your call of action. If you need such video, please visit us at www.magicspangle.com Email : [email protected] Phone : +91 9990156623 Shorter link: https://youtu.be/owQWAiAgnV0
Views: 12874 Magic Spangle Studios
6 BEST Digital Marketing Tools to Grow Your Business Online
 
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What tools should you be using on your website to market your business? Today Neil shares his six favorite digital marketing tools. ►►Subscribe here to learn more of my secret SEO tips: https://goo.gl/ScRTwc Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog 1:30 The first digital marketing tool that you guys should use is Google Analytics. It tracks your visitor count if you have a lot of traffic. They'll sample the data unless you pay like a hundred or a hundred and fifty grand or whatever their price is per year. Google Analytics will show you how people are engaging throughout your site and what traffic sources are causing most conversions. Don't optimize for traffic. Optimize for traffic that causes conversions. 3:00 The second digital marketing tool I have for you is Ubersuggest. You're going to want to get rankings. You're going to want more search traffic. It's the most consistent traffic that you'll get. Yes. Social media traffic is easier and quicker to get. But Google's algorithm updates aren't as crazy as Facebook's. It won't be where one day you're getting 300,000 visitors from Facebook organic reach and the next day you're getting 10,000 visitors. Google's organic traffic is very, very consistent. So use Ubersuggest. 3:40 The third digital marketing tool I have for you is Google Search Console. We love doing this internally, where we take Google search console, we log in; we look at all the posts, how many impressions they get, how many clicks they get and the click-through rate. We look for the posts that get less than a five percent click-through rate. We look at all the keywords that were getting impressions from that post, and then we integrate those keywords into that blog post or that landing page, and we rewrite that content. 7:30 The fourth digital marketing tool is Crazyegg. Crazyegg shows me how people are engaging with my website. How far they're scrolling. Where they're clicking. It allows me to take that data and, within Crazyegg, you don't have to be a developer, you don't have to be a designer. You can adjust your page and run A/B tests to maximize your sales. Because it's not just about getting traffic, it's about converting those visitors into conversions. Another tool that I love using is called Subscribers. It's through push notifications. People will come through to your website, but they don't come back. 8:00 The fifth digital marketing tool is called Subscribers. It's through push notifications. People will come through to your website, but they don't come back. What it does is it puts a little browser notification when people come to your site and gets them to subscribe without being obtrusive, it does it all within the browser. 9:00 The last digital marketing tool that I'm going to give you guys that you guys should check out is HubSpot. HubSpot's a great tool to look at your overall marketing, your lead count. It integrates marketing with sales, and that's why I want to end with HubSpot. I love it. I use it, and sure some people may say "Hey, there are other tools that do this or that." HubSpot has a lot of free plans, and they have some startup plans, which is very entrepreneur friendly, and best of all is they keep adding more and more stuff for free, so why not? They're a huge billion dollar company that are trying to crush their competitors, so they're just releasing a lot of stuff for free. Hey, that's for your benefit. 10:00 All this data and these digital marketing tools, with no action, is useless. You're better off saving the money and not even paying or using any of them. So that's it. Thank you for watching this week's Q&A Thursday video. If you want your questions answered, leave a comment below. Let us know you want it answered on a Q&A Thursday video. Maybe we'll select it. Either way, if you leave a comment below, I'll answer it no matter what. Please, like, share, review, whatever it is. This video, The more people that know about it, the more people I can help, the happier I'm going to be. As you can see, I don't promote my services or anything from my content. I'm just looking to help people. So I would appreciate it if you can share the content.
Views: 67808 Neil Patel
The greatest TED Talk ever sold - Morgan Spurlock
 
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With humor and persistence, filmmaker Morgan Spurlock dives into the hidden but influential world of brand marketing on his quest to make a completely sponsored film about sponsorship. (And yes, onstage naming rights for this talk were sponsored too. By whom and for how much? He'll tell you.) Talk by Morgan Spurlock.
Views: 3803905 TED-Ed
Digital Marketing Basics, SEO and Beyond for Designers and Entrepreneurs
 
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Digital marketing for creative professionals, entrepreneurs and small businesses isn’t as simple as it used to be. SEO is a David and Goliath story now. Here are some tips and techniques to help you win this epic battle. —————————————————————————————— This video is targeted to my channel’s audience of entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, design, trend, marketing and communications. —————————————————————————————— Philip VanDusen is the founder of Verhaal Brand Design, a strategic design and branding consultancy in the New York City metro area. He is an accomplished creative executive and expert in strategic branding, graphic design and creative management. Philip gives design, branding, marketing and business advice to creative professionals and entrepreneurs on building successful creative practices and brands. —————————————————————————————— MY WEBSITE: http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: http://www.philipvandusen.com/muse FREE MINI-EBOOK DOWNLOAD: “9 Design Elements Your Brand Absolutely, Positively Needs” http://www.philipvandusen.com/direct-optin FOLLOW ME ON TWITTER: https://twitter.com/philipvandusen SUBSCRIBE TO MY YOUTUBE CHANNEL: http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON PINTEREST: https://www.pinterest.com/philipvandusen/ LIKE ME ON FACEBOOK: https://www.facebook.com/Verhaal-Brand-Design-115957185470571/ GET TUBEBUDDY - THE BEST TOOL FOR YOUTUBERS: https://www.tubebuddy.com/philipvandusen RECOMMENDED BOOKS TO HELP YOU BUILD YOUR BRAND AND CREATIVE PRACTICE: Book on Design Thinking: “Change By Design”, Tim Brown http://amzn.to/2mTFDrz On Creative Inspiration: “Imagine”, Jonah Lehrer http://amzn.to/2mJpQe9 On the Freelance Economy: “Free Agent Nation” by Daniel Pink http://amzn.to/2mWlbpR My fav Design Career book: “Orbiting the Giant Hairball” by Gordon MacKenzie http://amzn.to/2noTnIL On inspiration: “Rules of the Red Rubber Ball: Find and Sustain Your Life’s Work” by Kevin Carroll http://amzn.to/2moisCu The 22 Immutable Laws of Branding, Al Ries + Laura Ries http://amzn.to/2noZGwd MY EQUIPMENT + TOOLS: Canon EOS 80D DLSR Camera: http://amzn.to/2nn4y4q Canon EOS 80D 18-55mm kit lens: http://amzn.to/2mnAAws Canon EOS 80D Yongnuo 35mm lens: http://amzn.to/2nniETh RODE NT2000 Condenser Mic: http://amzn.to/2mFoNvG ART Tube MP: Tube Mic PreAmp: http://amzn.to/2mFoVeE Rode Mic Boom: http://amzn.to/2nxNFmJ Mackie HR824 Studio Monitors: http://amzn.to/2nxQNz3 Sony MDR 7506 Headphones: http://amzn.to/2mFpsxa Screenflow 6.2: video editing software: http://amzn.to/2nxFLK3 LimoStudio Softbox Lights (x2): http://amzn.to/2n2u7KK Logitech HD Pro Webcam C920: http://amzn.to/2nmX4hZ Rode smartLav+ Lavalier Microphone: http://amzn.to/2n2xL7B OWC ThunderBay 4 0GB 4-Bay HD Enclosure: http://amzn.to/2npj7Va Toshiba 3.5-Inch 2TB 7200 RPM HD (x4): http://amzn.to/2mnWZtm HP 27er 27-in IPS LED Backlit Monitor http://amzn.to/2w29u1S Anker 2.4G Wireless Vertical Ergonomic Optical Mouse http://amzn.to/2iZHKts Refurbished Apple iPad Air A1474 16GB, Wi-Fi, Black http://amzn.to/2wDuEVX Stylus Pen RETECK 10 Pack, Stylus for iPad, iPhone, Etc http://amzn.to/2x7iEPC TubeBuddy: https://www.tubebuddy.com/philipvandusen Adobe Creative Suite (2017 CC) Apple Logic Pro X Native Instruments Komplete Audio 6: USB Audio Interface *We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.
Views: 7154 Philip VanDusen
How Luxury Brands Can Thrive in a Digital World
 
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Digitization is the key to rejuvenating customer experience for luxury goods companies. BCG’s Antonella Mei-Pochtler explains how.
INTERNET INFLUENCER MARKETING | Digital Marketing Tutorial | Online Marketing
 
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Influencers are literally just that - people of influence. More specifically, in our digital world, influencers are talent who may have a niche following due to their excellence in a certain industry ie. Lifestyle, Food, Travel, Fashion, Celebrity, Fitness, Car Enthusiasts, Science, Politics, Animals, Money, Business, News, Sport etc... They may be considered an authority, a challenger, an opinion or a disruptor and subject to the level of trust they gave gained as they built their audience, their interaction and the engagement they have with their users, their power of influence may vary. Influencers marketing has become an opportunity for brands who align with the mission, the purpose, the motive or the demographic these influencers have access to. As a result, they have become the modern day endorsers and brand ambassadors. In this video, our special guest panelists: - Suzanne Prosperi (PR, Digital Marketing and E-Commerce Specialist) - Mireille Salloum (Conversion Expert and Co-Founder of Conversion Cafe) http://www.conversioncafe.com.au/ - Natalie Hillar (Influencer Marketing Expert and Director/Founder of IMC Marketing Comms) https://influencercomms.com/ explore the new age digital influencer marketing trend and pick their brains to answer your questions around how to get your brand the exposure it deserves! I wanted to create this video because I know how hard it is to be an influencer (financially speaking) and we need brands to understand what we can do for them and why our job should be more respected and appreciated. Our job is to entertain and share our passion with you and every single person who follows us is interested in what we do. If more brands understand what we do and what we talk about in this video, more Influencers will be able to do this full time. I recommend to every youtuber, instagrammer, facbeook, infuencers colleague to use this video as a tool for you to get a brand to pay you for your job. Share this video and spread this information with the world. #influencermarketing #digitalmarketing #onlinemarketing #contentmarketing ------------------------------------------------------------------------- 📺SUBSCRIBE TO MY YOUTUBE CHANNEL (IT’S FREEEEEE ;-) http://bit.ly/SubscribeToMyYOUTUBEchannel 📖Share it with your Infuencers friends and people who are struggling to make a living as influencer. 🍝Check out my website for full recipes and to follow my blog: http://vincenzosplate.com/ Download my Mobile App https://appsto.re/au/nJ4Pgb.i Please Support My YouTube Channel via Patreon! (Help me to create more content) https://www.patreon.com/vincenzosplate This video contains affiliate links, which means that if you click on one of the product links below, I’ll receive a small commission to support my youtube channel. Support My Channel By Shopping on my Vincenzo’s Plate Amazon Store! http://www.vincenzosplate.com/vincenzos-store/ 📺Subscribe to my YOUTUBE CHANNEL http://bit.ly/SubscribeToMyYOUTUBEchannel 📖LIKE ME ON FACEBOOK https://www.facebook.com/vincenzosplate/ 📷FOLLOW ME ON INSTAGRAM @vincenzosplate https://www.instagram.com/vincenzosplate/ ✔FOLLOW ME ON GOOGLE+ https://plus.google.com/+VincenzosPlate/posts 🙌FOLLOW ME ON LINKEDIN https://au.linkedin.com/in/vincenzosplate 🕴FOLLOW ME ON TWITTER https://twitter.com/vincenzosplate 🌍Join my Italian Tour in July 2017 and discover the secret gems of Italy with me. Check out the itinerary and make sure you book asap (Only 10 spots available) http://www.vincenzosplate.com/italy-unexplored-itinerary/ Check out these PLAYLISTS: 👪COOKING WITH MY FAMILY: https://www.youtube.com/playlist?list=PLJwrH1iB-tbepayGhQ6bwS202IgFm8uwV 🍝PASTA RECIPES: https://www.youtube.com/watch?v=-8YhYnZNSVs&list=PLJwrH1iB-tbcJrYnFjobLWG6Ik8e8MZTZ 🍕PIZZA RECIPES: https://www.youtube.com/playlist?list=PLJwrH1iB-tbcFaTg-8vUbJ8fAOYEWaXLL 🍗MAIN COURSE RECIPES: https://www.youtube.com/playlist?list=PLJwrH1iB-tbf_mrFYE8bvpUHZ-tKPzdou 🍰DESSERT RECIPES: https://www.youtube.com/playlist?list=PLJwrH1iB-tbfFsjUKcj3iEo6JmPxDIMQ6 ✔LIKE, SHARE and COMMENT on my videos please. It really means a lot to me. Video Equipment: Camera: http://amzn.to/2gIxbtI Tripod: http://amzn.to/2gjIULq Ligthing: http://amzn.to/2gitVS4 Editing software: http://amzn.to/2gjPbGR 🎵MUSIC: Courtesy of Epidemic Sound http://www.epidemicsound.com/ 🎬 #VincenzosPlate is a YouTube channel with a focus on cooking, determined to teach the world, one #videorecipe at a time that you don’t need to be a professional #chef to impress friends, family and yourself with mouth-watering #ItalianFoodRecipes right out of your very own #kitchen whilst having a laugh (and a glass of vino!). 📺Re-Watch the Influencer Marketing video tutorial https://youtu.be/aNzzETX-ZfE
Views: 1284 Vincenzos Plate
How To Create A Digital Marketing Strategy In The Modern Landscape
 
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What to learn how to create a digital marketing strategy today? Well, it is different than it was years ago. https://ignitevisibility.com/internet-marketing/ Here are two great resources https://ignitevisibility.com/start-digital-marketing-strategy/ https://ignitevisibility.com/45-things-digital-marketing-agency/ In the modern landscape when considering how to create a digital marketing strategy, you need to think about all the touch points of the consumer. In this video, John Lincoln walks you through these touch points. In your digital marketing strategy, you might want to incorporate Facebook, LinkedIn, YouTube, AdWords, Yelp, it all depends on your business. When you look at Google analytics, you can get a pretty good idea of your customer journey. At Ignite Visibility, we have a customer journey mapping service. You can learn more about it here https://www.youtube.com/watch?v=tGZryr0P5gA The customer journey is critical to understand when creating a digital marketing strategy. Watch video on how to create a digital marketing strategy now.
Views: 40219 IgniteVisibility
How to get Influencer Brand Sponsorship Deals - Digital Marketing Tips
 
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Are you an Influencer? Looking to get Brand Deals or sponsorship? Hopefully, this video will give you the tools you need to represent your social media properly to brands. http://youkre8networks.com YouKre8 Networks : http://youkre8networks.com Social Blue Book : http://socialbluebook.com Marketplaces : https://docs.google.com/spreadsheets/d/1JXXKY6DvZvDA6O5YE_fCscidK9Svt9WnoCFfA9ohHS8/edit?usp=sharing SOCIAL ME! LinkedIN: https://www.linkedin.com/in/matthewbrianbrown Instagram: https://instagram.com/mattswifty/ Twitter: http://www.twitter.com/swiftkaratechop Facebook: http://www.facebook.com/mattbrown88 Facebook: http://www.facebook.com/matthewbrianbrown Email: [email protected] Interested in joining my YouTube Network? Email me @ [email protected] 90/10 Splits, One on one consultants, Tips, Editors, & More.
Views: 6263 Matthew Brian Brown
How to Maximize Your Restaurant Brand's Digital Marketing Efforts
 
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Yareli Quintana sits down with Ron Cates, Director of Digital Marketing Education for Constant Contact, at the Nightclub & Bar Show. Watch the full episode to discover which marketing mistake almost all small businesses make, two things you must keep in mind to enhance customer engagement on social, when a brand should be (and shouldn’t be) promotional, and more! ⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺⎺ More Foodable Shows ➜ https://goo.gl/vhHvLx Subscribe on YouTube ✔ https://goo.gl/m77X78 ─────────────────────────── Foodable Network ➜ https://goo.gl/aTTdMi Facebook ➜ https://goo.gl/R4TjXz Twitter ➜ https://goo.gl/jHvE1H
Views: 91 Foodable Network
6 Digital Marketing Trends in 2018 That Will Explode Your Brand Awareness
 
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6 DIGITAL MARKETING TRENDS IN 2018 THAT WILL EXPLODE YOUR BRAND AWARENESS These 6 digital marketing trends in 2018 will explode your brand awareness and allow you to become the “GO TO” expert in your industry (practically overnight). Forget about all the online marketing trends for 2018 you have heard about, because most of them will keep you in the six-figure hamster wheel. If you want a brand awareness strategy that actually works, this is the video for you, because in it Scott Oldford breaks down the six major digital marketing trends that will ensure you level-up your dominance this year. To Discover More About This Video, Visit: http://scottoldford.com/marketing/digital-marketing-trends-2018 ------ If you’re a 6-figure entrepreneur, Scott has written a 7-Figure Blueprint specifically for you! This is your guide to scaling your business to 7-figures even if you feel “stuck” and have no idea what the next step is. This 28 guide is based on 15 years of Scott’s experience building 5 multi-million dollar companies from scratch. Grab it here: http://bit.ly/2oWltfG ------ ++ DO NOT forget to join me and thousands of successful entrepreneurs become omnipresent and ‘THE’ most relevant choice in their industry -- visit http://scottoldford.com/tv to sign-up now ++ Say hi on social: Facebook: https://www.facebook.com/officialscottoldford/ Instagram: https://www.instagram.com/scottoldford/ Linkedin: https://www.linkedin.com/in/scottoldford/ Twitter: https://twitter.com/scottoldford #ScottOldford #Infinitus #EntrepreneurAdvice --------------- ** This video was first published on: https://youtu.be/dwEauFHtH9Y **
Views: 921 Scott Oldford
Digital Marketing For Luxury Brands
 
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In Episode 9 of The Digital Brew, we talk to James Matthewson of EVRYWHERE (https://evrywhere.tech) about digital marketing for digital brands. The Digital Brew is a series of informal chats that are (loosely) related to the world of digital. If you would like to get involved, we would love to hear from you. You can find out more about this episode at https://browsermedia.agency/blog//digital-marketing-for-luxury-brands/.
Views: 353 Browser Media
Digital Marketing Strategy - 7 Ways to Build Your Digital Presence
 
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Want to build your digital presence? Here are 7 digital marketing tips you can use to grow your business online! Step 1: Develop a Conversion Based Website Don’t settle for terrible design. Your website is often a customer’s FIRST interaction with your business so make sure you're putting your best foot forward. https://www.marketing360.com/uxi-websites/ Step 2: Invest in SEO and PPC People buy from people they know when it’s convenient. If your site doesn't show up when they search, you're going to miss out on a lot of business. https://www.marketing360.com/seo-software-natural-listing-ads/ https://www.marketing360.com/ppc-software-top-placement-ads/ Step 3: Retargeting When people are looking to choose a brand, 97% of them research 3 to 5 brands online before picking one. Don't let them get away! https://www.marketing360.com/remarketing-software-retargeting-ads/ Step 4: Build Your Online Reputation If you don’t have positive ratings and comments, you are missing out on a huge competitive advantage. 87% of shoppers won’t consider buying from a site without reviews. Start the process at https://www.topratedlocal.com/ Step 5: Create Valuable Content, Specifically Videos! Once you’ve created your ideal sales pitch, implement it into a video and put that video in front of as many consumers as possible. You’ll get the same message across 24/7 and you can measure the effectiveness of the video through analytics. Step 6:Social Media 57% of consumers say social media influences their shopping habits. Capture even more digital real estate by creating a flourishing online community. https://www.marketing360.com/social-media-management/ Step 7: Stay Ahead Of The Competition - Use a CRM! A CRM, or customer relationship management tool, is exactly what its title suggests. It is software that organizes your clients and leads, as well as all the tasks, data, and record keeping associated with them. We recommend the SMB Marketing 360® CRM - https://www.marketing360.com/small-business-crm/ BONUS TIP: Stay educated Want to go deeper? Watch our webinar on bringing your business into the digital age where we unpack these tips and more! - http://m360.us/6d7a --- Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016 & 2017! Follow Us: Marketing 360® Website: https://www.marketing360.com/ Madwire® Website: https://www.madwire.com/ Facebook: https://www.facebook.com/marketing360/ Instagram: https://www.instagram.com/marketing360 Twitter: https://twitter.com/fuelsyourbrand Pinterest: https://www.pinterest.com/fuelyourbrand/ Snapchat: https://www.snapchat.com/add/fuelyourbrand Youtube: https://www.youtube.com/marketing360
Views: 2618 Marketing 360
Branding, Digital Marketing and Web Design
 
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92 West is an Omaha, Nebraska based branding studio with our core focus on brand development, digital marketing, web design and search engine optimization. If you are looking for a local provider with Midwest values and a proven track record then we might be a good fit. Contact 92 West at 402.620.CODE or visit us online at http://www.92west.com for more information today! 92 West 13504 Stevens Street Suite C Omaha, Nebraska 68137 http://www.92west.com We’re in the ideas business. branding + design + web + apps + seo
Views: 1454 92 West
Case Study - Packetlabs - Distinguishing a Brand with Digital Marketing
 
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How Can Search Engine Marketing Conquer Competition? In the ultra-competitive technology space, Packetlabs needed help standing out and keeping up with competition on search engines.
Digital Marketing and Branding Strategy
 
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Enhance your Online brand strategy with our hub page. Utilize our hub pages as a kind of perspective to get up-to-speed on all the fundamental advanced digital marketing methods. http://www.ethonindia.com/digital-marketing-in-pune.html
Views: 644 Ethon India
कैसे करे अपने Business की Branding | Marketing Series
 
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Let's Make Your Business Digital With Lapaas. Join Our Most Advanced Digital Marketing Course. That will cover 23 Modules of Business And Digital Marketing like SEO, SEM, Email Marketing, Social Media Marketing, Affiliate Marketing, Digital Identity Creation, blogging, advanced analytics, blogging, video production, Photoshop, business Knowhow, etc To Know More Call +919540065704 or Visit https://lapaas.com/ Lapaas - Best Digital Marketing Institute 455 Shahbad Daulatpur, Delhi-110042 Nearest Metro Station Samaypur Badli Or Rithala Share, Support, Subscribe!!! Youtube: https://www.youtube.com/IntellectualIndies Twitter: https://twitter.com/Intellectualins Facebook: https://www.facebook.com/IntellectualIndies Facebook Myself: https://www.facebook.com/princesahilkhanna Instagram: https://www.instagram.com/intellectualindies/ Website: sahilkhanna.in About : Intellectual Indies is a YouTube Channel, Intellectual Indies is all about improving Mentally, Emotionally, Psychologically, Spiritually & Physically. #Marketing #Marketing101 #GrowBusiness
Views: 13682 Intellectual Indies
The Future of Digital Marketing, Brands, and Amazon
 
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One of my favorite things in the world is public speaking. This year I had the honor of coming back to the Traffic & Conversion Summit in San Diego. I spoke about how to build a REAL brand that is SELLABLE. After selling one of my own brands for an 8-figure cash payday I decided to give a presentation this year about how others can create companies that they can exit from some day. You can watch the full speech here: https://youtu.be/FleBSj9SDO8 This is my jam. This is what gets me excited and I love meeting other marketers. There is a lot of old money that would LOVE to buy your "Amazon business" from you... if you have a real differentiator, a loyal audience, solid systems in place... This vlog will show you what it's like to speak at one of the biggest and most important marketing conferences in the world. ► Subscribe to My Channel Here https://www.youtube.com/user/RyanMoran13?sub_confirmation=1
Views: 3112 Ryan Daniel Moran
Build A Digital Strategy in 5 Steps
 
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Marcus Mustafa, ECD at LBi Digitas teaches the five steps to a successful digital strategy. If you work in marketing or advertising, you can't afford not to watch this film. Book your place on Marcus' D&AD Training course 'Digital Strategy' now – http://www.dandad.org/en/digital-strategy/
Digital Marketing Differentiation Strategy  - Starwood Hotels & Resorts
 
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http://www.digitalmarket.asia Starwood Hotels & Resorts APAC Digital Director Janice Chan talks us through how she uses digital, and especially mobile, to deliver differentiated brand experiences for her nine luxury hotel marques
Views: 21354 DigitalMarketAsia
Motion Graphics I Brand Marketing Video I Vikrarts
 
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Motion graphics presenting the Digital Marketing video of "To the new Digital". Various Type of Vector elements were used to create this amazing motion graphics. Watch it and Don't forget to like, Share and Subscribe.
Views: 7929 Vikrarts
Best EU Beverage Brands: Digital Marketing 2015
 
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The 2015 L2 Digital IQ Index®: Beverages EU assesses the digital performance of 60 brands in the five largest Western European markets: France, Germany, Italy, Spain, and the United Kingdom. Across Europe, a diverse mix of beverage brands continue to demonstrate flat or declining market performance. While the overall market outlook remains grim, brands operating in Europe face a compelling opportunity in the rapid growth of online grocery. Specifically, beverages represent the most popular product category, purchased by 55 percent of online grocery shoppers. Top Ten EU Beverage Brands in Digital Marketing, including best practices: 1. Coca-Cola - Genius 2. Red Bull - Genius 3. Monster Energy - Gifted 4. Budweiser - Gifted 5. Coca-Cola Light - Gifted 6. Pepsi - Gifted 7. Heineken - Gifted 8. Lucozade - Gifted 9. Pepsi Max - Gifted 10. Rockstar - Gifted The ranking out of 60 brands includes etailer (e.g. Amazon) partnerships, seo, ecommerce, mobile, social media and best-in-class cross-channel campaigns. Download the report: http://www.l2inc.com/research/beverages-eu ?utm_source=youtube&utm_medium=organic&utm_content=beverageseu&utm_campaign=youtube2015 View More: http://goo.gl/IIk6LV Signup for updates: http://goo.gl/kVJTQ3 Follow us on LinkedIn: https://www.linkedin.com/company/l2-inc- Follow us on Twitter: https://twitter.com/L2_Digital Follow us on Facebook: https://www.facebook.com/l2inc
Views: 1536 L2inc
Digital Marketing Trends in 2018
 
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2018 brings exciting (and profitable) Digital Marketing trends and opportunities. This video explains which ones to care about (plus free tools to ensure your success in the year ahead.) The key to making it work for you is to keep it simple and decide which trends are worth focusing your marketing efforts on. Here are a few to consider.  And remember, any links mentioned are a click away in the description below: Facebook Ads: Despite the rising cost, Facebook Ads are still cheap compared to traditional media. If you’re considering running Facebook Ads and need inspiration, you can download my free Facebook Ad image guide that helps you cut your costs and boost your results by up to 80%. http://adamerhart.com/opt-business-fb-ads-guide  Content and Context Marketing: Demand for high-quality original content has never been higher.\ To meet demands in 2018, you must become a publishing force of nature by creating well-thought-out content tailored to the specific needs and desires of your market, as well as deliver it on their platforms of choice. If you’re not exactly thrilled about cranking out more content, download my fast content formula to help you create effective content quickly. http://adamerhart.com/opt-fast-content-formula Video: Here’s two reasons to get over your fear of the camera: Mobile video consumption is expected to rise by 35% this year and video marketing generates a reported 66% increase in leads. It really is the next best thing to being in-person and allows you to engage with your audience on a level comfortable to them. If you want to start driving sales with video but don’t know what to say, you can download my video ad template and script by clicking the link in the description below. http://adamerhart.com/opt-60-second-video-ad-template Personalization: Drip is an email marketing platform that allows you to tag website visitors and assign them to various campaigns based on their behavior. Right Message is software that personalizes your website in real time with features like dynamic opt-ins and swapping in testimonials from people similar to the viewer. The market is hungry for authenticity and transparency. Brands that fail to adapt will unravel and those with an honest, trustworthy presence earn their way into the hearts and wallets of their market. Community There’s never been a time when know, like, and trust have been so crucial to not just business success but survival. That’s why building and serving a community of your ideal target market should be a core focus of your marketing strategy in 2018. Harnessing the power of much needed connection and delivering value will create the trust your audience needs to become loyal customers and brand ambassadors. You can engage with your community on social media but email is ideal, as it offers more control and remains an effective system to nurture relationships. Whatever route you take, investing in a community of your own is sure to pay off in dividends. Voice search and latent semantic indexing Google Assistant, Siri, Cortana, and Alexa offer the convenience of hands free internet search and the world is taking advantage of it. A predicted 50% of all searches will be voice searches by the year 2020 and we’re well on our way to hitting the mark. But it’s more than just cool technology. For businesses, it’s a goldmine of opportunity to generate highly targeted leads and skyrocket conversion rates. Websites optimized for voice search using latent semantic indexing will earn that precious rank at the top of search results. Start preparing now if you haven’t already. Social Mobile Dominance Mobile use is up, social media use is up, and social media use on mobile devices is definitely up. You need to have a mobile specific social media focus. This as a solid opportunity to stand out and get your offers directly in front of your target market. But the game is played differently on the small screen and your desktop strategy won’t do. Everything from the length of your copy to your ad formats impact your views and visibility. Invest in understanding the moving parts of mobile social media marketing to optimize your strategy for maximum engagement and profitability The truth is, digital marketing is simplifying and progressing toward its roots of authenticity, values and human to human connection. That’s a prospect even the rebels of change can appreciate. Here’s to making 2018 your best year yet. Which of these trends speaks to you the most? Let us know in the comments section below! ► Download your free copy of “The Fast Content Formula Here” – http://adamerhart.com/fast #LINKS Website: http://adamerhart.com Twitter: http://twitter.com/adamerhart Facebook: http://facebook.com/officialadamerhart
Views: 10512 Adam Erhart
Influencing Millenials - Digital marketing strategies for beauty brands
 
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Video taken at in-cosmetics Asia – http://www.in-cosmeticsasia.com Millennials are by far the most unpredictable generation. Marketers need to constantly innovate and experiment to keep up and understand what influences them. Through a series of case studies, this session will show how beauty brands around the world are successfully engaging with millennials amidst the ever changing digital landscape. in-cosmetics Asia is the leading exhibition and conference in Asia Pacific for personal care ingredients – takes place in Bangkok, Thailand in October/November and is focused on personal care raw materials and manufacturing – more info at http://www.in-cosmeticsasia.com Speaker is Khyathi Nirmal Kumar, Head of Digital Marketing at Happy Marketer, more info at www.happymarketer.com
Views: 1601 in-cosmetics
Top 10 Digital Marketing & Branding Trends 2017
 
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Top 10 Digital Branding & Marketing Trends for 2017 Top 10 Digital Marketing & Branding Trends 2017
Views: 129 Business Guides
How To Get a Job In Digital Marketing | Marker Monday
 
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https://marketcampus.com - Wondering what you can do to land a job in digital marketing? Brandon Hassler explains some tips of how to beef up your resume and standout among the other applicants. =============================== What Is Market Campus? =============================== Market Campus is a collection of digital marketing courses designed for startups. We cut through the fluff and get right to what actually works and how you can get quick growth to your company without having to spend a fortune. LEARN MORE: https://marketcampus.com/ =============================== Follow Market Campus =============================== • https://instagram.com/market.campus/ • https://twitter.com/marketcampus/ • https://facebook.com/marketcampus/ • https://plus.google.com/+marketcampus/
Views: 122628 Market Campus
Online marketing tutorial: Branding yourself | lynda.com
 
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This tutorial is a single movie from the Insights from an Online Marketer course presented by lynda.com author Lorrie Thomas Ross. The complete course is 30 minutes long and shares candid advice from her years of developing successful online marketing campaigns, and explains how you can start making a more personal connection online and start finding new customers and clients. This online marketing tutorial discusses the importance of building your personal brand, from creating content to participating in social media. Watch more at http://www.lynda.com/Business-Business-Skills-tutorials/Insights-from-Online-Marketer/105328-2.html?utm_medium=viral&utm_source=youtube&utm_campaign=videoupload-bus-tzRN5iVudKE.
Views: 8271 LinkedIn Learning
Creating Brand Equity Through Digital Marketing - NameSummit 2017
 
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Creating Brand Equity Through Digital Marketing from NameSummit 2017 in New York City, NY. Panelists: Alex Melen, Michael Melen, and Roberto Blake. Moderated by Braden Pollock. Learn how to execute on a digital strategy to foster long term growth.  It’s not just social and PPC.  Understanding how to incorporate your branding with a solid web site presence.  Having someone be able to help you set an agenda and outline for developing your brand, improving your marketing or setting up your digital presence, can greatly accelerate your success and reduce frustration. The difference between success and failure is rarely a lack of ability or even effort, but a lack of clear objectives and the practical means to reach them. -- ► Subscribe to My Channel: http://www.youtube.com/subscription_center?add_user=amelen1 -- Alex Melen is an Award-Winning Serial Entrepreneur and Keynote Speaker. He is the founder and CEO of web hosting company T35 Hosting and advertising agency Melen, LLC (dba SmartSites). Melen started T35 Hosting in 1999, growing it to over 600,000 clients by 2009. In 2011, Melen Co-Founded advertising agency Melen, LLC (dba SmartSites). Alex has been featured in Top 100 Young Entrepreneurs, Babson College Business of the Year, BusinessWeek's Top 25 Entrepreneurs under 25, Bloomberg, Forbes, NPR, Empact Top 100 and Barack Obama's Entrepreneurship Initiative. Connect with me: Website: http://www.alexmelen.com Facebook: http://facebook.com/alexmelen Twitter: http://twitter.com/amelen Instagram: http://instagram.com/alex.melen LinkedIn: https://linkedin.com/in/alexmelen
Views: 174 Alex Melen
Coca-Cola Contour Digital Campaign – Case Study
 
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As a brand that stands for happiness, for their 100th birthday we created a campaign that spread happiness on social media and celebrate the iconic bottle shape.
Views: 88520 Eras Gous
Professor David Bell on Digital Marketing: Wharton Lifelong Learning Tour
 
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David Bell, the Xinmei Zhang and Yongge Dai Professor at the Wharton School, spoke to alumni in Los Angeles about managing brand and customer assets through digital marketing on the first stop of the Wharton Knowledge for Action Lifelong Learning tour.
Views: 40540 Wharton School
How Smart Brands Use Digital Marketing to Acquire, Engage, & Retain Customers
 
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Today's consumers are hyper-connected, better informed, and more empowered than ever. And they expect brands to deliver personalized offers, information, and service at every stage of the customer life cycle. To acquire and retain the new consumer, customer-centric brands are rapidly replacing ineffective, fragmented, one-size-fits-all mass advertising campaigns with data-driven, one-to-one communications that are tailored to the needs, interests, and location of the consumer. As a result, these companies are converting more shoppers to buyers, producing higher revenues, and improving customer retention. Join us as Joel Book of Salesforce Marketing Cloud discusses the major trends that are driving the convergence of marketing, sales, and customer service, and shares examples of companies using 1:1 omni-channel digital marketing strategies powered by Email, Mobile, Social Media, and Web Personalization to acquire, onboard, and retain customers.
Views: 736 Dreamforce Video
Future of Digital Marketing  Brand Communities
 
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Web as a marketing medium is not linear anymore. It is a cross platform maze. Brands are finding it difficult to traverse. Most digital ecosystems are replica of each other (Premium Car Brands have exactly same digital presence). Brand Communities is the solution It's a business strategy which pulled Harley Davidson out of its impending Bankruptcy. Vans went on to take on big boys Nike and Adidas. Brand Communities adopts web as its central tool. With social and mobile becoming the default state for the foreseeable future Building Brand Communities is the way forward. Key takeaways from the session: - Evolution of web from web 1.0 to web.social or web 3.0 - How communities have been the only constant - Current pain points in Digital Marketing - How few brands addressed it? - We decoded the business strategy; Shack Matrix ( Our Framework). - How to evaluate Brand Community Quotient of brands' digital presence. - How to improve it? - Brief introduction to our tool base on the above framework? About the trainer : Abhishek Rai, Founder of Shack Co. Abhishek Rai is the Founder of Shack Co. He likes to build things; teams, products and platforms. He has recently launched Build Your Community, a community management product.He is learning to write essays. He likes to connect the dots; strategy and research for Brands, Startups, Agencies. He founded and manage Beanbuffs, a collective of interesting things and great coffee.
Views: 1130 Digital Vidya
Pharma Digital Marketing - About Us
 
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Pharma marketing consulting and marketing management services focused on digital competitive strategy and building brand reputation in the digital landscape. With the progression of the digital environment, marketing in the pharmaceutical industry has extended beyond the traditional “4Ps.” Our approach involves a combination of traditional and current marketing methods as we work with you to capitalize on potential opportunities while ensuring regulatory compliance and continual development of brand reputation. From content marketing to event marketing, social media marketing, international marketing, and everything in between–we’ll manage your accounts, track KPIs, and ensure you’re working towards your goals. We compile reports on the accounts you indicate and allow you to set reporting frequency so you can stay on top of your progress along the way. Site: https://pharmadigitalmarketing.com
Digital Marketing-Free Training Course From Google|Hindi| Online marketing|Social Media Marketing
 
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Free online digital marketing training course form google to get the digital skills you need to grow your business, your career. Free courses from Google to become a digital expert, Join Digital Marketing Course in Hindi or English by Google in India, Digital Unlocked is an initiative to help you grow your business digitally. Attend the training offered by FICCI and get a certification from Google and the Indian School of Business, Hyderabad. The offline training covers all the topics under Digital Unlocked. Download Primer, and you’ll get the digital skills you need to grow your business. Available in Hindi or English, you can take 5-minute lessons without using up your data. Learn about Strategic Flow of Internet Marketing. Learn digital skills on your mobile-The Primer app delivers easy, 5-minute digital marketing lessons in Hindi and English. You’ll learn how to start a business, build a website, do SEO, run online ads, and more - without using up your data. Thanks for Watching!!! Have a Nice Day! Visit Our Website: http://www.cpitudaipur.com Visit Our Blog: http://cpitudaipur.blogspot.in/ Like Our Facebook Page: http://facebook.com/cpitudr Please Subscribe to Our Channel https://www.youtube.com/channel/UCSMsxXvvi-7XvygtsMWRBOg
A Creative Toronto Brand & Digital Marketing Agency - District 7 Labs
 
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We are a Toronto based creative digital marketing agency. We love elevating brands into today's digital world. Check us out at www.district7labs.com Follow us: www.facebook.com/district7labs www.twitter.com/district7labs www.instagram.com/district7labs
Views: 7008 District 7 Digital
Scott Galloway on Facebook, Google, and digital marketing
 
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Scott Galloway is a Clinical Professor of Marketing at NYU Stern School of Business where he teaches Brand Strategy and Digital Marketing to second-year MBA students and is the author of the Digital IQ Index ®, a global ranking of prestige brands’ digital competence. He is also the founder of L2, a subscription business intelligence firm serving prestige brands. In addition to that, Galloway is also the founder of Firebrand Partners, an operational activist firm that has invested more than $1 billion in U.S. consumer and media companies. In 1997, he founded Red Envelope, an Internet-based branded consumer gift retailer. --- Nordic Business Forum 2016, gathered 5,700 CEOs, entrepreneurs, and executives from over 30 countries under the same roof for two days. Website: http://www.nbforum.com Facebook: http://www.facebook.com/nbforum.fi Twitter: http://www.twitter.com/NBForumHQ Instagram: http://instagram.com/NBForumHQ LinkedIn: https://www.linkedin.com/company/nordic-business-forum Nordic Business Forum 2017 will take place in Helsinki, Finland on October 2.-3. Tickets for Nordic Business Forum 2017: http://www.nbforum.com/2017
$2,000 IN A WEEK as a 17 Year Old | PERSONAL BRANDING | How to make money online
 
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More training on this topic below 👇 • Personal branding training - https://m.me/treycockrumdigital?ref=w1720065 I typically upload Shopify stuff, but I'm hoping to expand a little bit and have my voice be heard, and impact lives on a greater scale. THANKS FOR WATCHING! Pumped for the future my friends. • Follow me: https://www.instagram.com/treycockrum/ • Follow me: https://twitter.com/treycockrum - tags - personal branding youtube how to make money with a personal brand personal branding how to make money online build a personal brand personal branding training how to start an online business building a personal brand building your personal brand personal brand personal branding on youtube how to build a brand online branding how to build a brand on youtube trey cockrum tanner j fox how to start a personal brand
Views: 10004 Trey Cockrum
Evolve Strategic Consulting | Digital Marketing For Premium Brands
 
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Visit www.evolvestrategic.com for a host of digital marketing services in Southwest Florida. We specialize in SEO, Video Marketing, Facebook Ad Campaigns, Web Development and Google Ad Words. Video Marketing for Premium Brands in Southwest Florida and Southern Illinois. Serving Naples, Bonita Springs, Marco Island, Fort Myers, and Estero. In today's noisy marketplace, video offers a breath of fresh air in a world dying with information overload. It is easier for the brain to process visual content amidst a sea of text, thus creating an impact through video marketing is a great way to personalize your message and differentiate your brand. At Evolve Strategic Consulting, we deliver impactful video marketing solutions for innovative brands. Our video marketing expertise includes interviews, spotlights, product tutorials, social media, promotional and branding videos. Whether a complimentary piece or a centerpiece of your marketing efforts, video marketing is essential to drive brand awareness and build trust with your target audience. 21317 Estero Preserve Run, Estero, FL 33928, USA Latitude: 26.429012 | Longitude: -81.792483
Views: 1220 Chris McMillin
Building a Digital Brand in the Music Industry (intro to digital marketing)
 
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Building a Digital Brand in the Music Industry = Full Course == http://hyperurl.co/v5io3b Building a digital brand and understanding your fan, who they are and how they behave online is a very important part of your branding. Without a strong digital brand it's nearly impossible to have a successful career in the music industry today. In this lesson I explain tools, strategies, actionable steps on how to build a strong digital brand and an introduction to digital marketing and how to analyze & understand social media analytics. Get Full Course Here == http://hyperurl.co/v5io3b Full Course 3hr:16min (4 chapters) - Intro (6min) - Main takeaways from "Creating and building your brand 101" course - Ch 1 (1hr:3min) - Building out your social media platforms/accounts - Ch 2 (28min) - Building out your own website - Ch 3 (1hr:14min) - Strategies to grow your online/digital brand (Growing your social media and website) - Ch 4 (27.5min) - Strategies to grow your online/digital brand (Leveraging and using other digital outlets) social media marketing MAKE SURE TO CHECK OUT THE REST OF THE MUSIC BUSINESS BOOTCAMP COURSES: 1. Music Business and industry 101 (broken down in detail) == https://youtu.be/qRtcHvEciww 2. Evolution of Music Business and industry (Detailed History) == https://youtu.be/hPcIvxA7ny8 3. How to set up your Company and Team to succeed in the music industry == http://hyperurl.co/oc77js 4 How to Create and build your brand in the music industry 101 == http://hyperurl.co/4k9ym4 5. How to build a digital brand in the music industry == http://hyperurl.co/v5io3b 6. How to build a local and multi regional physical brand == http://hyperurl.co/epqakc 7. How to build your home studio and put out your own projects == http://hyperurl.co/yqnoqn 8. Publishing, Distribution, licensing & copyrights in the new music industry == http://hyperurl.co/6m66bm 9. Music marketing & How to create demand for your product 101 == http://hyperurl.co/ocb3o5 10. How to Market a single == http://hyperurl.co/i32gyw 11. How to market an EP or an Album == http://hyperurl.co/g6fi9c 12. How to market your production and/or services (Producer, engineers, managers, studio owners, etc) == http://hyperurl.co/k3amxi 13- How to make a hit record (ingredients for a hit record) == http://hyperurl.co/h1u1lc 14. Finding and pitching investors == http://hyperurl.co/dohuj5 15. Analytics to use for tracking your success & How to expand your team and business == http://hyperurl.co/6j5p66 16. What NOT to do (learn from our experiences) == http://hyperurl.co/rnkisk Follow me on social media: YouTube == http://hyperurl.co/Matej_H_YouTube facebook == http://hyperurl.co/Matej_H_facebook instagram == http://hyperurl.co/Matej_H_instagram twitter == http://hyperurl.co/Matej_H_twitter linkedIn == http://hyperurl.co/Matej_H_linkedIn
Views: 235 Matej H
Digital Marketing Strategy for Ecommerce Brands
 
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In this video, I will share insights on how ecommerce brands business owners can leverage digital marketing to increase more revenue/sales and brand awareness. If you would like us to help your ecommerce store to implement successful digital marketing strategy, Please visit our website and request for meeting: http://innomindtech.com/business-growth-kit/
Digital Branding & Digital Marketing - Lead generation software
 
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Digital Marketing,Branding,Website development company,PPC,Video,E-mail Marketing,SEO/SEM,Social Media,Mobile app in Coimbatore,Chennai India, USA, Singapore http://thedigitalbranding.com/
Views: 20 Digital Branding
Best Cinemagraphs in Digital Marketing by Top Brands in 2017 | Flixel
 
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Cinemagraphs exploded on social media in 2017. Top brands loved using this dynamic content to up their brand and marketing strategies. Everyone from HBO, Nike, Starbucks, and Victoria Secret, to Adidas, Live Nation, Amazon, Brooks Brothers, Bloomingdales, Nordstrom created incredible cinemagraphs for their marketing campaigns on Twitter, Instagram, and Facebook. Check out the best brand ads that used cinemagraphs in 2017, and get inspired for your next campaign! ** Download your free trial of Cinemagraph Pro and start creating engaging content for your marketing- http://bit.ly/2FuvNSh Here are 5 Ways to Use Cinemagraphs in Digital Marketing Campaigns: http://bit.ly/2vYFN6X ----------------------------------------------------------------------------------------------------------------- Follow Flixel on: Facebook: https://www.facebook.com/flixelphotos Instagram: https://www.instagram.com/flixelphotos Twitter: https://www.twitter.com/Flixel Snapchat: https://www.snapchat.com/add/flixelphotos Download Cinemagraph Pro Today: https://flixel.com/products/mac/cinemagraph-pro/
Views: 3428 FlixelPhotos
Brand Building & Digital Marketing Trends by Digital Deepak Part 4 | ResellerClub CloudBazaar
 
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Deepak Kanakaraju is a Digital Marketing Consultant from Bangalore, India. Digital Deepak is also an Author, Speaker and Trainer in the field of Digital Marketing. Digital Deepak blogs about digital marketing tips at this blog DigitalDeepak.com. As a seasoned professional in the field of digital marketing, Deepak Kanakaraju garnered attention from small and medium businesses to leverage online space for making profits. One such being a renowned jewellery business that heeded his advice to brand themselves digitally. In a candid, digital marketing questions and answers with the audience, Digital Deepak explains why understanding the category of business is of essence before coming up with a marketing strategy or budget. He also talks about the need to tell the brand’s story digitally to get an ROI on the spends done. Q1) Let’s say there is a small business. How much budget according to you should they allocate for marketing? As a marketer what should we tell them so that they get good number of conversions from their clients? Recently I had a meeting with a small business owner who started with a jewellery ecommerce store and later opened a physical store. Sales were going good with the targeted market but they wanted a digital presence too and hence came to me for a discussion on what can be done. For small clients my advice is that you cannot outspend the competition, especially in the ecommerce category because people with big pockets and investors coming from outside the country have basically spoilt the market in the sense that when you go to advertise, you might end up spending a huge amount but the ROI would not be even half of it. So as a general rule what I believe is that once you become the leader of the category you fall in, then the market is yours and eventually every mature market becomes a two player game. People only remember the number 1 in the market and an alternative to it if the 1st is not preferred. For example- Pepsi and Coca Cola, Ola and Uber. So to know the budget, you need to first have the answer to the question- what is the category you are falling in/ what are you focusing on? Once they have the clarity to this, then I suggest you to create a marketing strategy pertaining to this, which is usually telling the brand’s story through digital medium be it a minute or more or have a blog post. This helps in creating brand awareness compared to other mediums which we had earlier like newspapers, magazines etc. After this create a long term SEO strategy and let the creative spread through all the mediums. I would just say that be different. Be remarkable. Tell a story, the inspiration and build a brand. ResellerClub(https://india.resellerclub.com) is a known name in the web hosting industry catering to web professionals all across the globe. CloudBazaar(http://cloudbazaar.org) by ResellerClub is an annual Conference and Trade Show for Cloud, Domain and the Hosting Industry, catering to techies and newbies in the web world Follow Us on, Facebook- https://www.facebook.com/TeamResellerClub Twitter- https://twitter.com/ResellerClub LinkedIn- https://www.linkedin.com/company/1795193/
Views: 263 ResellerClub
Interview with Avinash Kaushik, digital marketing evangelist for Google
 
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http://predictiveroilive.com/blog/avinash-kaushik/ Stephen Woessner, CEO of Predictive ROI interviews Avinash Kaushik, digital marketing evangelist for Google and co-founder of Market Motive. During this insightful and entertaining video interview from Google headquarters in Mountain View, California, Avinash shares the practical and tactical steps any business owner can apply immediately to increase return on investment while developing deeper relationships with customers. Stephen asked Avinash why business owners should care about their company's digital marketing versus delegating the responsibility and leadership to their marketing team or a vendor. Avinash told Stephen, "It's because if you care about it — and you understand it — then you will be rich. But if you just dump it on someone else's lap, then you will be poor. That should be incentive enough."
Views: 184800 Stephen Woessner
Building A Better Digital Marketing Agency | IMPACT! Brand Communications
 
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http://www.impactbc.com.sg Here at IMPACT! Brand Communications, we're building a better digital marketing agency to help our clients growth their business. Here's how... Number one… we focus on the cutting edge. So you get the advantage of the most powerful digital marketing strategies, and technologies available. Number two… We focus on what makes an impact in helping your business grow. From Search Engine Optimisation (SEO) to Content Marketing to Marketing Automation, we’ve got you covered every step of the way. And number three… We only focus on Technology, Healthcare and B2B. Our deep experience in these sectors means we know how to get results for you faster. Doesn’t your business deserve a better partner? Get in touch with us today!
Digital Marketing Strategies for Real Estate Agents - 10 Tips
 
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Are you a real estate agent or looking to grow your real estate company? Take a few minutes and check out these 10 digital marketing tips to help grow your brand. 1) Establish your niche. What type of real estate do you focus on? What price ranges? What neighborhoods? Be as specific as possible so you can build your branding, audience and all your marketing campaigns around it! Start very niche, you can always expand later. But try to become the local expert in one area before expanding out. 2) Build a highly convertible and professional website (mobile first) which targets your niche! Use a strong IDX listing program like IDX Broker which allows you to get the design, functionality and SEO value you need to succeed! Take pride in your content - your website is your 24/7 sales person that never calls in sick! Build in strong call to actions with your information so people can reach out! Make it easy to request more info, request walkthroughs and more. Also make it easy for people to share properties on social media! Make sure your design has lots of local images so it feels at home with your visitors. 3) Build a strong presence on social media! Share pictures and videos about all the new properties that pop up on the market inside of your niche. Share information and tips about your niche, be the clear expert! The main platforms to focus on are Instagram, Facebook and Pinterest for this. High quality images are key. Leave call to actions to direct message you for walk-throughs or more info! Make sure to spend money to run Social Targeting Ads® to promote your content and get it in front of more people in your area! 4) Create lots of videos! One idea outside of videos about the specific properties is to write down questions you are asked during the week and make videos of those things to share on social media! You can also create a weekly email campaign or text message campaign which emails or texts people interested in getting alerts about new properties! People can subscribe to these lists via your website or CRM. More about a CRM in tip 5! 5) Use a CRM! Keep detailed notes on your leads & clients, send automated emails for holidays, birthdays and more. Check-in & follow up with clients and keep them engaged! Build your CRM so you can quickly search and sort by things like neighborhood, number of bedrooms, etc.. so you can call and email prospects quickly about new properties. 6) Invest in building a strong online Reputation. Before people work with you, they will research you. Give a review from every buyer and seller you work with! Even if they don’t buy, but the experience was good, ask for a review! 7) Get on 1st page of Google for your top niche keywords (organically and paid). Spend money to be on top of the page for your very best search terms. Also make sure to build pages on the different types of properties you sell, the locations, neighborhoods, etc.. Research the best keywords, then build pages for them and add content and pull in ongoing blog posts about it. One idea for blogging is to do a blog on each property and make a video! If you need help with keyword research, give us a call and we’ll help you for free. 8) Run retargeting ads on google display network, youtube, facebook and instagram, etc.. People are often in research mode for many months when it comes to real estate, you want to stay in front of them so they think of you first! Change your ads each week to showcase new properties in the niche you sell. Build lists for each niche you sell so it’s highly targeted! Build lists of people that watch your social videos or engage with your content as well. 9) Target groups, businesses and organizations nearby which fit your niche audience on social media. Build campaigns to target them. Offer them deals! 10) Use an all-in-one marketing platform which has both the talent & technology you need to succeed. Conclusion - Thanks for watching. If you found this content helpful please take a second and like, share and comment. Also make sure to follow us for more great content just like this down the road or text “marketing” to 39970 to opt into our weekly marketing tip text messages. Happy marketing! --- Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016 & 2017! Follow Us: Marketing 360® Website: https://www.marketing360.com/ Madwire® Website: https://www.madwire.com/ Facebook: https://www.facebook.com/marketing360/ Instagram: https://www.instagram.com/marketing360 Twitter: https://twitter.com/marketing360 Pinterest: https://www.pinterest.com/marketing360/ Snapchat: https://www.snapchat.com/add/fuelyourbrand Youtube: https://www.youtube.com/marketing360
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