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Videos uploaded by user “OpenViewVenture”
3 Must-Have Qualities of a Successful Scrum Master
 
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For more, visit: http://labs.openviewpartners.com/scrum-process-and-resource-guide/ While every company should be taking advantage of the competitive advantage that Scrum offers, not every employee starts out with the right qualities needed to be a truly successful Scrum Master.
Views: 26956 OpenViewVenture
Scrum: Jeff Sutherland Breaks Down the Structure of Scrum
 
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Learn More at OpenView Labs: http://hubs.ly/y0dbrd0 Jeff Sutherland, CEO of Scrum, Inc. and Senior Advisor to OpenView Venture Partners, discusses the structure of the Scrum process and methodology, with details on how it came to be
Views: 33185 OpenViewVenture
Scrum: What does it mean to be Ready-Ready?
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/topic/whole-product-development/managing/ Once a Scrum team gets to a high-productive state -- what's next? Jeff Sutherland, CEO of Scrum Inc., discusses the concept of "ready-ready" and where it fits into the Scrum process.
Views: 24094 OpenViewVenture
Product Demo Tips: Feature Your Solutions, Not Your Features
 
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"It's not me, it's you," might be a classic breakup line, but if you keep the focus on your features during sales demos, the relationship will never get off the ground in the first place. Learn how to properly court your prospects with these product demo tips. Think of your product demo as a first date. No one signs up for a second date with someone who talks about exclusively about themselves, and no one is going to buy your service if you don't show that you can take care of their needs. Peter Cohen, managing partner of SaaS Marketing Strategy Advisors, is here to help with some useful product demo tips. Your prospects, Cohen explains, are asking for a demo of your product to see if it can help them with their problems. So understand what those problems are, and rollout your features in a way that speaks to them. Check out Peter's blog for more advice on SaaS marketing at http://saasmarketingstrategy.blogspot.com/ For more tips and tactics for your growing business, visit our blog at http://labs.openviewpartners.com Subscribe to our weekly newsletter: http://openviewpartners.com/newsletter-signup/
Views: 12335 OpenViewVenture
Scrum: Inside the Sprint Retrospective
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/scrum-process-and-resource-guide/ "The retrospective is critical to improving proformance in teams," says Jeff Sutherland, CEO of Scrum Inc.. In this short video, Jeff Sutherland explains why Scrum teams need to conduct regular retrospectives to help identify the issues that are hurting productivity -- and fix them!
Views: 17461 OpenViewVenture
Jeff Sutherland: How to Avoid the Most Common Scrum Pitfalls
 
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For more tips and tactics for growing your business, visit: http://labs.openviewpartners.com/   When implemented correctly, Scrum can help you control risk, manage projects, and develop products better and faster than you thought possible. But in order to do so there are several major pitfalls you need to avoid, advises Dr. Jeff Sutherland, CEO of Scrum Inc., in this short video. One of the mistakes you need to sidestep is releasing your product without proper customer feedback and certainty that your product's features are ones the customers actually want. Another common mistake is the failure of managers to get involved with their teams. If this is the case, there needs to be a shift in management mindset — managers need to get in the habit of actively helping teams be great, rather than simply waiting for a report on the results.    Visit our channel for more videos: http://www.youtube.com/user/OpenViewVenture   Subscribe to receive new videos in your feed: http://www.youtube.com/channel/UC5QekxPGzFFordHwXGpbvIw?sub_confirmation=1   Subscribe to our weekly newsletter: http://openviewpartners.com/newsletter-signup/
Views: 7408 OpenViewVenture
Scrum Basics: What Is the Scrum Daily Meeting?
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/scrum-process-and-resource-guide/ What is the purpose of the Scrum daily meeting? Jeff Sutherland, CEO of Scrum, Inc. and Senior Advisor to OpenView Venture Partners, discusses the basics of the Scrum daily meetings and explains why they are critical to increasing productivity.
Views: 12533 OpenViewVenture
Marty Cagan: What is Product Ownership?
 
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For more tips and tactics for growing your business, visit: http://labs.openviewpartners.com/   Companies that have figured out the importance of product ownership have already established a competitive advantage. But many companies still confuse product ownership (also known as product management) with either product marketing or project management. The product owner role, however, is very different, and it has evolved considerably over the past several years, especially in commercial product companies. The product owner is the person that is held accountable and responsible for the product the team will create. They're responsible for defining the minimum viable product and ensuring it's success. For more information on product ownership, watch the video from OpenView Labs featuring Marty Cagan.    Visit our channel for more videos: http://www.youtube.com/user/OpenViewVenture   Subscribe to receive new videos in your feed: http://www.youtube.com/channel/UC5QekxPGzFFordHwXGpbvIw?sub_confirmation=1   Subscribe to our weekly newsletter: http://openviewpartners.com/newsletter-signup/
Views: 4294 OpenViewVenture
Scrum: Inside the Scrum of Scrums
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/scrum-process-and-resource-guide/ Jeff Sutherland, CEO of Scrum Inc., talks about the purpose and function of the Scrum of Scrums and its importance to maintaining productivity of multiple teams.
Views: 7171 OpenViewVenture
Marty Cagan: What is the Two Week Rule in Product Development?
 
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For more tips and tactics for growing your business, visit: http://labs.openviewpartners.com/   For product owners and designers, it's important to get ideas out in front of customers faster. How fast? Ideally, no more than two weeks, says Marty Cagan, Managing Partner at SVPG.com. In this short video, Marty explains the purpose behind the Two Week Rule in product development, and addresses some of the concerns about letting the world see your product before it's "just right."    Visit our channel for more videos: http://www.youtube.com/user/OpenViewVenture   Subscribe to receive new videos in your feed: http://www.youtube.com/channel/UC5QekxPGzFFordHwXGpbvIw?sub_confirmation=1   Subscribe to our weekly newsletter: http://openviewpartners.com/newsletter-signup/
Views: 3671 OpenViewVenture
Why Founding a Business with Friends is a Bad Idea
 
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Think starting a business with your friends will be fun? Think again. Triberr (http://triberr.com/) co-founder Daniel Cristo shares his take on what really makes the best partnerships and why it's such a crucial decision. Sometimes things become a cliché for a reason, like not mixing business with pleasure. That's because combining the two doesn't rarely leads to success in either realm. So if you're thinking of starting a business with your close knit circle of friends, watch this video with Triberr co-founder Daniel Cristo to really consider what you're getting into. Inevitably, Cristo points out, you're going to need to have some tough conversations with your co-founders. The kind that can become incredibly uncomfortable if they're not strictly professional. If you're unwilling or unable to have those frank discussions with your friends for any reason, your business probably won't be the only thing to suffer. Watch the video to learn what you should really be looking for in a founding team. For more tips and tactics for growing your business, visit: http://labs.openviewpartners.com/ Subscribe to receive new videos in your feed: http://www.youtube.com/channel/UC5Qek... Subscribe to our weekly newsletter: http://openviewpartners.com/newslette...
Views: 4672 OpenViewVenture
Scrum: Jeff Sutherland Discusses His Vision for Scrum
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/scrum-process-and-resource-guide/ Jeff Sutherland, CEO of Scrum, Inc and Senior Advisor to OpenView Venture Partners, discusses the vision, purpose and origins of the Scrum process for software and product development.
Views: 6952 OpenViewVenture
Marty Cagan: Reviewing the Product Discovery Team and Its Roles
 
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For more tips and tactics for growing your business, visit: http://labs.openviewpartners.com/   What is a product discovery team? In simple terms, it's the group responsible for identifying the minimum viable product that a company can roll out. In this short video, Marty Cagan, Managing Director with The Silicon Valley Product Group (SVPG), highlights the three primary roles of a high-functioning product discovery team and explains the responsibilities of each. For more from Marty, be sure to check out his previous video where he defines product ownership for early and expansion stage organizations.    Visit our channel for more videos: http://www.youtube.com/user/OpenViewVenture   Subscribe to receive new videos in your feed: http://www.youtube.com/channel/UC5QekxPGzFFordHwXGpbvIw?sub_confirmation=1   Subscribe to our weekly newsletter: http://openviewpartners.com/newsletter-signup/
Views: 3379 OpenViewVenture
Marty Cagan: How Do You Define the Minimum Viable Product?
 
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For more tips and tactics for growing your business, visit: http://labs.openviewpartners.com/   What is meant by "Minimum Viable Product" in software development? "This notion of minimum viable product -- a lot of people talk about it, but I find a tremendous amount of confusion about the topic," says Marty Cagan, a Managing Partner with the Silicon Valley Product Group. In this short video, Cagan outlines how we define minimum viable product, and most importantly, how we validate this concept with customers.   Visit our channel for more videos: http://www.youtube.com/user/OpenViewVenture   Subscribe to receive new videos in your feed: http://www.youtube.com/channel/UC5QekxPGzFFordHwXGpbvIw?sub_confirmation=1   Subscribe to our weekly newsletter: http://openviewpartners.com/newsletter-signup/
Views: 3610 OpenViewVenture
Scrum: The Nokia Test
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/topic/whole-product-development/managing/ Jeff Sutherland, CEO of Scrum Inc., breaks down the steps teams can use to evaluate their overall performance via Scrum, using what's known as the Nokia Test.
Views: 7689 OpenViewVenture
Scrum: The Sprint Review Process
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/scrum-process-and-resource-guide/ Jeff Sutherland, CEO of Scrum, Inc and Senior Advisor to OpenView Venture Partners discusses the "Demo or Die" mentality and how the sprint review process came to be a part of the Scrum process.
Views: 16048 OpenViewVenture
6 Uncoachable Qualities of Remarkable Sales Managers
 
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There are many skills a sales rep can learn through experience, but there are also several that simply can't be taught. Pantheon VP Sales & Business Development Scott Crawford outlines six uncoachable qualities to look for in your next great sales manager. For more tips and tactics for growing your business, visit: http://labs.openviewpartners.com/ Subscribe to receive new videos in your feed: http://www.youtube.com/channel/UC5Qek... Subscribe to our weekly newsletter: http://openviewpartners.com/newslette...
Views: 2672 OpenViewVenture
What is Market Segmentation?
 
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For more information on Market Segmentation visit OpenView Labs: http://hubs.ly/y0dblS0 Luke Hohmann: The classical definition of market segmentation, it's the process of dividing a target market into smaller and smaller markets to understand them and be able to target your products and your services and your messages to reach the buyers in that segment and have a product that meets their needs. The reason that you do this is it enables you to sell products faster. So it shortens your sales cycle, and it helps you sell more thoroughly, meaning once you sell a customer on your product or solution, you're able to sell more of them. Isaac Garcia: We're looking for ways to be more efficient with the dollars we spend and to really build something that's scalable in a large sense and not just selling to a few people that are interested in our product. Luke Hohmann: The act of segmentation is both understanding the problem and ensuring I have the core technology that solves that problem. But it's also in communicating that problem and our solution to that problem in a way that people who want to buy it can understand it. Theis Søndergaard: Market segmentation can help you focus your energy and your resources, and by that, you will increase your revenue. You will lower your cost of acquisition, and especially, you will have a higher retention rate on your customers, because you make sure that what you do is something that your customers actually want. Arnulf Hsu: We serve lots of different people in lots of different markets. It's very difficult to prioritize road maps and backlogs and things of that nature, as well as also go out and target your customers. So, if you're able to segment more specifically, it really gives you an opportunity to laser focus your opportunity, as well as improve the general economics of your business. Luke Hohmann: Many people think that segmentation is this hard and daunting task. We think it's fun because you get to understand your customers, and eventually, you get to talk to your customers. Theis Søndergaard: It will take some work. It will take some phone calls. It will take some customer visits, but in the end, what you get back from it is worthwhile.
Views: 47966 OpenViewVenture
The Secret Behind Bullhorn's 97% Employee Retention
 
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You've worked so hard to find and win the very best talent around. Don't let a lousy employee retention strategy send them flocking to your competitors. Monetate VP of People Ben Russell shares his secrets for keeping employees happy and motivated. For more tips and tactics for growing your business, visit: http://labs.openviewpartners.com/ Take a good look at your company. What gets your employees excited to come to work in the morning? Is a fridge stacked with unlimited snacks really your answer? Sure, cool perks or the opportunity to work for a "hot" company might get your employees pumped temporarily. But if you truly want them to stick with you throughout the growth of your company, you're going to need a better employee retention strategy. That means putting in work, says Monetate VP of People Ben Russell. And unfortunately, there aren't many shortcuts that will do the trick. You can have all the perks in the world, but when it comes down to it, "there's no substitute for a really good leader and a good manager," Russell advises. In fact, the former SVP of Talent at Bullhorn says great leadership was the secret to that company's 97% retention rate of key players. Subscribe to receive new videos in your feed: http://www.youtube.com/channel/UC5Qek... Subscribe to our weekly newsletter: http://openviewpartners.com/newslette...
Views: 3550 OpenViewVenture
Diana Martz: 5 Best Practices for Recruiting on LinkedIn
 
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For more tips and tactics for growing your business, visit: http://labs.openviewpartners.com/   These five tips will help hiring managers maximize recruiting on LinkedIn to land top talent. Everyone knows that LinkedIn is a recruiter's dream, but how do you effectively tap into that well of potential candidates as a hiring manger? Diane Martz, Director of Talent at OpenView, has a few key tips to leverage recruiting on LinkedIn to your advantage. It starts with getting active. To fully maximize LinkedIn in your talent acquisition, you won't be able to be a LinkedIn wallflower. It all starts with you and your own LinkedIn presence. The more you beef up your own profile and network, the easier it will be to locate and contact the candidates you hope to attract.    Visit our channel for more videos: http://www.youtube.com/user/OpenViewVenture   Subscribe to receive new videos in your feed: http://www.youtube.com/channel/UC5QekxPGzFFordHwXGpbvIw?sub_confirmation=1   Subscribe to our weekly newsletter: http://openviewpartners.com/newsletter-signup/
Views: 4221 OpenViewVenture
How Scrum Can Be Applied to Financial Reporting
 
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For more, visit: http://labs.openviewpartners.com/topic/scrum/ Scrum isn't just for improving product development. As Alex Brown, COO of Scrum Inc. explains in this short video, a new area the methodology is being implemented into is financial reporting.
Views: 2030 OpenViewVenture
Kyrie Robinson: What Makes Good Website Navigation Design?
 
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For more tips and tactics for growing your business, visit: http://labs.openviewpartners.com/ It's almost always immediately apparent whether or not a website or mobile app team has succeeded or failed in incorporating top-notch user experience design into their product. While great website design can often be subtle, there's no hiding poor navigation. User experience expert Kyrie Robinson of Silicon Valley Product Group breaks down why umbrella structure and nexus are two strategies you need to grasp before tackling your UX flow. Watch the video as Kyrie demonstrates effective umbrella design by walking you through particularly effective execution on app you probably use every day. She also explains why nexus design is often overlooked, even though it is often the element that separates truly great website design from the rest. Visit our channel for more videos: http://www.youtube.com/user/OpenViewVenture Subscribe to receive new videos in your feed: http://www.youtube.com/channel/UC5QekxPGzFFordHwXGpbvIw?sub_confirmation=1 Subscribe to our weekly newsletter: http://openviewpartners.com/newsletter-signup/
Views: 6549 OpenViewVenture
Sales Management: The Sales VP's Role
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/topic/customer-development/direct-sales/ Rich Chiarello, President and CEO of Above the Line LLC, explains how the leadership qualities of a great sales manager translates to the VP of Sales role at expansion stage companies.
Views: 2032 OpenViewVenture
Breaking Down the Steps to Content Curation
 
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Learn more at: http://labs.openviewpartners.com/videos/breaking-down-the-steps-to-content-curation/ Margot Bloomstein, brand and content strategist at Appropriate Inc., discusses why content curation should be an invaluable part of any company's content marketing strategy.
Views: 3892 OpenViewVenture
Balanced Board: 5 Key Responsibilities of a Board of Directors
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/topic/company-development/board-senior-management-development/ Firas Raouf of OpenView Venture Partners explains the top 5 responsibilities of a balanced board of directors for ealry and expansion stage companies.
Views: 4145 OpenViewVenture
Keys to Selling to Enterprise Companies
 
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There's nothing more tempting than chasing the money, but you'll need discipline if you're selling to enterprise. With their size, influence and, most importantly, money, it's all too easy to be led astray when you're building a SaaS product geared towards enterprises. If the zeros at the end of a check blind you, selling to enterprise clients can cause your business to spiral out of control, warns Rod Favaron, President and CEO of Spredfast. Because of their sway, it's easy for an enterprise to drag you in a direction that you're not interested in. And multiple clients can mean you're being pulled in multiple directions, therefore deviating from your mission. Which is why Favaron says it's critical to be disciplined as you develop your product and, in some cases, exert your will upon an enterprise. For more tips and tactics for growing your business, visit: http://labs.openviewpartners.com/ Subscribe to receive new videos in your feed: http://www.youtube.com/channel/UC5Qek... Subscribe to our weekly newsletter: http://openviewpartners.com/newslette... To learn more about Spredfast, visit: http://www.spredfast.com/
Views: 1650 OpenViewVenture
Marty Cagan: The Objectives of User Testing in Product Discovery
 
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For more tips and tactics for growing your business, visit: http://labs.openviewpartners.com/   "I argue that a user test is probably the single most important thing a product owner does in their job," says Marty Cagan. Cagan, a Managing Partner with Silicon Valley Product Group, says that the objective of the user test is to answer two important questions: 1. Can users figure out how to use the product? 2. Would they actually want to use the product -- and if not, why not? To learn more about the role of the user testing process in product discovery, view the full video.    Subscribe to receive new videos in your feed: http://www.youtube.com/channel/UC5QekxPGzFFordHwXGpbvIw?sub_confirmation=1   Subscribe to our weekly newsletter: http://openviewpartners.com/newsletter-signup/
Views: 2856 OpenViewVenture
Marty Cagan: The Core Competencies of the Product Organization
 
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For more tips and tactics for growing your business, visit: http://labs.openviewpartners.com/   How can a company test their ideas in a way that's both fast and cost-effective? In this video, Marty Cagan, managing director of The Silicon Valley Product Group, reviews the two primary types of prototypes for the product organization —user and live data — and explains how the two are meant to compliment each other during the validated customer learning phase. For more from Marty, be sure to check out his previous videos on product ownership and the roles of the product discovery team.   Visit our channel for more videos: http://www.youtube.com/user/OpenViewVenture   Subscribe to receive new videos in your feed: http://www.youtube.com/channel/UC5QekxPGzFFordHwXGpbvIw?sub_confirmation=1   Subscribe to our weekly newsletter: http://openviewpartners.com/newsletter-signup/
Views: 3046 OpenViewVenture
Keys to Making Trade Shows Actually Useful for Marketing
 
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If packing up your educational materials and swag feels more like a chore than an opportunity, try some of these strategies to rejuvenate your trade show marketing. Are you starting to feel like making an appearance at trade shows is less like a part of promoting your business and more like some twisted sequel to Office Space? Peter Cohen of SaaS Marketing Strategy Advisors has a few ideas that will breathe some life into your appearance and help your bottom line. It starts with not being so passive in the whole process. Don't just sit at your booth and wait, but instead get active. Giving a talk, hosting a dinner or cocktail hour, and even sponsoring the event are great ways to promote your brand. And don't forget to give careful consideration to the location of the trade shows you're attending.
Views: 2728 OpenViewVenture
Peter Cohen: SaaS Marketing. Product Demo or Free Trial?
 
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There's no need to bang your head against the wall trying to figure out how to shoehorn a product free trial into your SaaS sales and marketing process. As Peter Cohen of SaaS Marketing Strategy Advisors explains, sometimes a trial simply isn't going to make sense. But that doesn't mean there aren't alternatives. For more product marketing tips and tactics, visit: http://labs.openviewpartners.com/topic/product/
Views: 3239 OpenViewVenture
Scrum: How does Scrum Really Work?
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/topic/whole-product-development/managing/ Does Scrum really work as a method of product management and development? Jeff Sutherland, CEO of Scrum Inc., demonstrates the effectiveness of Scrum in this video from OpenView Venture Partners.
Views: 8341 OpenViewVenture
Scrum Basics: What Is the Product Backlog Review in Scrum?
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/scrum-process-and-resource-guide/ Is your Scrum product backlog sized to perfection? Jeff Sutherland, CEO of Scrum, Inc. and Senior Advisor to OpenView Venture Partners, discusses the basics of the product backlog review process and how it fits in the overal Scrum process and methodology.
Views: 11785 OpenViewVenture
Customer Satisfaction: Measuring Customer Satisfaction with the Right Metrics
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/topic/customer-development/managing-customer-development/ "Customer satisfaction is everything. Measuring customer satisfaction is hard," says Bill Price, President of Driva Solutions. In this short video, Bill breaks down the different ways of measuring customer satisfaction and and the right questions to ask when determining where your company stands.
Views: 4370 OpenViewVenture
Scrum: The Structure of Scrum
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/scrum-process-and-resource-guide/ Jeff Sutherland, CEO of Scrum, Inc and Senior Advisor to OpenView Venture Partners discusses the evolution of Scrum. Jeff discusses the roles, the meetings and the reporting process associated with Scrum methodology.
Views: 15100 OpenViewVenture
Scrum Training: The Steps to Getting Started with Scrum
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/scrum-process-and-resource-guide/ What are the first steps to implementing Scrum with your team? Scott Downey, CSP and Owner of Rapidscrum.com, offers his step-by-step process of getting started with Scrum, starting with weekly sprints.
Views: 2069 OpenViewVenture
7 Steps to Creating White Papers that Generate Leads
 
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Learn more at: http://labs.openviewpartners.com/topic/customer-development/content/ White papers provide B2B companies with crucial opportunities to guide interested prospects further along in their buying cycle. Here are seven steps to publishing papers that resonate and create impact.
Views: 1561 OpenViewVenture
SaaS Marketing: What is the Magic Bullet?
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/topic/customer-development/market-aspirations-strategy/ Is there a secret formula to Software as a Service (SaaS) marketing success? Peter Cohen, managing partner with SaaS Marketing Strategy Advisors, explains why there is really no "one size fits all" marketing strategy when it comes to SaaS.
Views: 1698 OpenViewVenture
Accountability in Sales: Managing Behaviors vs. Results
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/topic/customer-development/direct-sales/ What should salespeople be held accountable too? It's a common question, says Rich Chiarello, President and CEO of Above the Line LLC. In this short video, Rich says that while goals are important, managing a reps controlled behaviors can often yield the best results.
Views: 1197 OpenViewVenture
Jeff Sutherland: Who Should Be Using Scrum?
 
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For more tips and tactics for growing your business, visit: http://labs.openviewpartners.com/   Scrum is an agile methodology that is commonly used by software development teams to ensure they are building and releasing products efficiently. But ANY team can use scrum to improve work output. "At OpenView, we've found that Scrum can double the production of anything -- it doesn't matter whether it's sales, marketing, software, finance -- it works everywhere," says Dr. Jeff Sutherland, CEO of Scrum Inc. In this short video, Dr. Sutherland explains how it is becoming increasingly common for Scrum to first take root in a company's engineering department and then expand out into other departments throughout the company, and that he is now also working with many management teams, as well. To learn more about how Scrum can help your teams get work done faster and completed at a higher level of quality that makes end users and customers happier with the result, watch the short video from OpenView Labs.   Visit our channel for more videos: http://www.youtube.com/user/OpenViewVenture   Subscribe to receive new videos in your feed: http://www.youtube.com/channel/UC5QekxPGzFFordHwXGpbvIw?sub_confirmation=1   Subscribe to our weekly newsletter: http://openviewpartners.com/newsletter-signup/
Views: 2237 OpenViewVenture
Customer Service: Developing a Customer Service Strategy
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/topic/customer-development/managing-customer-development/ What is the best strategy for an expansion stage company? Bill Price, President of Driva Solutions, explains how organizations can combine customers, process and technology to create the best strategy possible.
Views: 1437 OpenViewVenture
Scrum for Executives: How You Should Think About Scrum
 
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Looking for a short and sweet explanation of Scrum? The fact is, you can really boil it down to three key ways it can help you and your company deliver transformative results. When it comes to decoding what exactly Scrum means for your team, Scrum Inc. COO Alex Brown says there are three main value propositions that should frame the way every executive thinks about it. First, Scrum is a business accelerator, empowering your people to do things faster and better. Second, it’s a built-in risk management system, encouraging employees to collect and act on feedback, data, and reality, rather than gut feeling or hypotheses. Finally, it also In this video, Brown explains how those benefits can improve output and help managers build better, happier, and more effective teams. For more tips and tactics for growing your business, visit: http://labs.openviewpartners.com/ Subscribe to receive new videos in your feed: http://www.youtube.com/channel/UC5Qek... Subscribe to our weekly newsletter: http://openviewpartners.com/newslette...
Views: 642 OpenViewVenture
Customer Satisfaction: The Net Promoter Score (NPS) for Customer Satisfaction
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/topic/customer-development/managing-customer-development/ Put simply, the Net Promoter Score (NPS) asks customers to rate the service at companies based on specific questions. This process helps companies track the quality of their customer service, as described by Bill Price, President of Driva Solutions, in this short video.
Views: 3382 OpenViewVenture
Kyrie Robinson: The Secret to Developing Effective User Personas
 
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For more tips and tactics for growing your business, visit: http://labs.openviewpartners.com/ When you're optimizing and developing your product you need to know who's going to be working with it. Not who you think is going to be touching it, but who will actually be working with your product day in and day out. So to truly have accurate user personas you need to start collecting data. As Kyrie Robinson, a Partner at Silicon Valley Product Group, explains, the key to getting this data is to get out there and talk to your users. That's how she was able to discover that the motivations and goals of users ended up being altogether different than what she and her team had anticipated. Visit our channel for more videos: http://www.youtube.com/user/OpenViewVenture Subscribe to receive new videos in your feed: http://www.youtube.com/channel/UC5QekxPGzFFordHwXGpbvIw?sub_confirmation=1 Subscribe to our weekly newsletter: http://openviewpartners.com/newsletter-signup/
Views: 6939 OpenViewVenture
3 Tips for Making Time for Social Media and Personal Branding
 
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Social media isn't the black hole that many business leaders seem to think it is. Discover how to become a social rock star in as little as a few hours a week. While social media adoption is certainly widespread by now, many business professionals still claim to be too busy to commit to personal social media branding activities. Personal branding consultant Dorie Clark, author of Reinventing You: Define Your Brand, Imagine Your Future (http://www.amazon.com/Reinventing-You-Define-Imagine-Future/dp/1422144135), says that for the most part, the excuse is just that — an excuse. The truth, Clark says, is that making time for social media and branding takes a lot less time than you might think. By investing just a couple of hours into beefing up your LinkedIn profile and leveraging social media management tools like HootSuite or TweetDeck, Clark says business professionals can easily (and efficiently) demonstrate their intellectual expertise, set the tenor of their conversations, and take one big step toward becoming trusted thought leaders. For more from Clark, visit http://www.dorieclark.com/ For more tips and tactics for growing your business, visit: http://labs.openviewpartners.com/ Visit our channel for more videos: http://www.youtube.com/user/OpenViewVenture Subscribe to receive new videos in your feed: http://www.youtube.com/channel/UC5QekxPGzFFordHwXGpbvIw?sub_confirmation=1 Subscribe to our weekly newsletter: http://openviewpartners.com/newsletter-signup/
Views: 774 OpenViewVenture
Adapting Scrum Beyond Software Development
 
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For more, visit: http://labs.openviewpartners.com/topic/whole-product-development/managing/ Scrum Inc.'s Alex Brown provides three keys to adapting Scrum outside the software development environment.
Views: 2643 OpenViewVenture
OpenView Venture Partners — A Unique Approach to Venture Capital
 
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Find out about OpenView Venture Partners and its unique approach to investing in expansion-stage technology companies. http://hubs.ly/y0dbkC0
Views: 3233 OpenViewVenture
Customer Service: Which Customer Service Metrics are Best?
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/topic/customer-development/managing-customer-development/ In this short video, Bill Price, President of Driva Solutions, discusses the ONE KEY METRIC for measuring customer satisfaction and the overall effectiveness of your customers service process.
Views: 906 OpenViewVenture
Content Creation: Content Curation
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/topic/customer-development/content/ What is content curation? Co-Author of Content Rules, Ann Handley, discusses how content curation can be a valuable tool for your corporate blog.
Views: 960 OpenViewVenture
Scrum Training : What is the Basic Path to Scrum?
 
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Learn More at OpenView Labs: http://labs.openviewpartners.com/scrum-process-and-resource-guide/ What is the best way to get started with Scrum to maximize team productivity? It begins with fixing impediments and eliminating magical thinking, says Scott Downey, CSP and Owner of Rapidscrum.com.
Views: 1301 OpenViewVenture
When Should Your Company Consider Global Expansion?
 
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For more tips and insights into company development, visit: http://labs.openviewpartners.com/topic/leadership/ Of course the thought of global expansion is one that would get any business excited. But before you start stamping your passport, it's important to make sure you're adequately prepared. Dave Brock of Partners in EXCELLENCE explains the issues you need to assess before considering global expansion.
Views: 602 OpenViewVenture